History

Chroma is dedicated to providing high-quality paint for artists, teachers and students. Founded in 1965 by artist and educator, Jim Cobb, Chroma’s focus is, and has always been, on the development of both innovative and quality products. A high school teacher at that time, Jim was frustrated at not being able to source artists’ paint with the qualities that he wanted for his own and his students’ art. Jim began badgering household paint manufacturers for supplies to experiment with. This was the start of a life-time passion developing paints specifically formulated to meet the changing needs of artists.

Jim Cobb At The Factory (c. 1988), Euan Macleod

Our extensive range of products includes oil paints and mediums, artists’ acrylics and mediums, and paints for educational use, as well as paints and mediums for decorative art.

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